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Gold prices and crisis sentiment: what decision-makers should watch

Briefing: Many investors regard gold as a store of value in uncertain times; central banks are among the major buyers.

By the editors25 November 20247 min read

Many investors regard gold as a store of value in uncertain times; central banks are among the major buyers.

For executives, the main question regarding “Gold prices and crisis sentiment” is their own exposure: which costs, revenues and financing conditions depend on it, directly or indirectly?

A proven approach is to run scenarios and monitor leading indicators regularly. That puts decisions on a solid footing without reacting to every headline.

Several forces are at work in “Gold prices and crisis sentiment”: the interest rate environment, domestic and foreign demand, regulation and, not least, market participants' expectations. None of these can be viewed in isolation.

Risks include unexpected political decisions, supply chain disruptions and abrupt shifts in financial market sentiment. Opportunities arise where companies respond early to changing conditions.